Tag Archives: Amazon

Reverted Books and Digital Publishing

Secondhand Books

I have been a published author for thirty-two years. I’ve had bestseller stickers at Amazon and won a number of awards. It’s been a great career.

Sadly, though, my publisher’s business plan was to put up a book for a month and then it was gone. If a reader wanted to find a copy, they had to hunt it down in a library or look on secondhand bookshelves.

Then a publishing revolution occurred with the arrival of digital publishing and suddenly it was all about the eBook. Continue reading

Promoting a book : tips from Liz Fielding

“One of my first bosses in the industry told me that publishing is a hits-based business. Publish enough books, the hits will buoy up the titles that don’t sell many copies. Now more than ever, it feels like there’s often a push from on high for more volume – throw more at the wall and more will stick – but often, it’s very much a case of more for less: more books without more marketing spend; more output but no more budget for quality editorial and design; more authors but no more resourcing to ensure good author management.”

From an article in The Bookseller, May 2nd(NB the link may not be accessible for everyone).

GOOD NEWS!

Murder among the Roses by Liz FieldingGood news for Liz Fielding fans!

She has a new book out!

This time she’s giving us a mystery set in one of her much-loved English country towns, Murder Among the Roses. I pre-ordered it and read it in one gulp, deep into the night. I can tell you, it has her signature tone of kindly humour, allied with a cracker of a mystery!

As a fellow writer who is pretty clueless about all things marketing, I wanted to ask Liz about the practicalities of promoting a book which is, for her, a new type of story.

Promoting a book: when to start and who does what

Q1  When did you start to tell people about Murder Among the Roses, Liz?
Has it set you any new challenges?
Continue reading

Novelists, Reviews and a Competition

Announcing PG Wodehouse essay Prize 2022

This week I have been thinking about how I read and write reviews and, in particular, a very special competition. The latter invites you to try something similar but a bit more substantial for my dear P G  Wodehouse. See below for details.

Now, there are many ways of appreciating a novel.

You can study it, dream about it, carry on the characters in your own story (or several) and talk about it until your friends beg you to stop.

writing tipsTo share your enthusiasm with the whole world, all you have to do is write a review and post it on a bookseller’s website. Writers, desperate to let readers know that their work exists, are pathetically grateful for these reviews. I know. I am one of them. Continue reading

Day 7 of 12 Days of Christmas : 7 Swans a-Swimming & Company

swan and cygnets swimmingAt least our heroine’s True Love has shifted from domestic to wild birds with the Day 7 offering. And not just a wild bird but a truly beautiful one, with mythological and poetic pedigree to boot.

The swan is one of the creatures that mates for life, according to legend and, to some extent, ornithological observation. (Not 100%, apparently; but a significant percentage of couples stick together.)

Allegedly it also sings only once, at the point of death – hence the exquisitely mournful Orlando Gibbons motet 

So at last we have here a gift with real subtext: love, loyalty and death. Not that jolly maybe. But certainly romantic. Hmm. Possibly a bit late, given the bird shit that must be surrounding his lady love’s residence by now. Continue reading

Is your Blurb boring? Add visual impact

visual impact for blurbs

 

When potential readers look at your book on Amazon, does the blurb have impact?

Or do they ignore it because it looks boring?

If so, this is the blog for you — how to fill out that description box on KDP to give your blurb visual impact.

 Your Blurb Text

This guide is not about how to write your blurb text. You’re a writer. It’s what you do, isn’t it?

“True,” you reply, grimacing, “but I write novels, not 80-word blurbs. Blurb-writing is hell on wheels.”  Most writers would sympathise, so here’s a link to an excellent blog about writing back cover blurb by K J Charles who is both an accomplished writer and a professional editor.

For this blog, I’m concentrating on how to give your wonderful blurb visual impact.

Among other advice in the K J Charles blog is: “keep it short”. When potential buyers see your book on Amazon, they normally see only the start of your blurb. Unless your opening lines have visual impact, readers may not click to read the rest. And if they don’t read your blurb, they probably won’t buy your book, either.

Visual impact catches readers eye

Catching the reader’s eye matters

Adding Visual Impact with HTML Codes : A Worked Example

For a How To guide like this, we need a real-life example. Continue reading