- Cover Design and the Self-published Author
- An International Cover Story
- Designer Brief from Self-Publisher
- The mental image of a character : the influence of covers
- Female images : the message on romance covers?
- Designer Stubble: the Bane of Regency Book Covers
- Making Covers Work for You, the Author
- Covers: should images be historically accurate?
- A Close Shave (or the gentle art of Pogonomotomy)
- Series Covers : but what says Series Covers to readers?
Earlier this week, our own Liz Fielding published a blog about her series covers over 30 years of her writing career. It was fascinating. And it made me think about brands and series.
What makes Series Covers?
Readers expect to be able to identify their particular series covers the moment they look at the shelves in the bookshop. It used to be easy because of the colour coding: for example, Medicals were the jade green shown above; Historicals were Dairy Milk Purple. Modern and Romance (of which more below) also had the swoosh against blue (for Modern) and orange (for Romance).
And within their favourite series, readers want to be able to pick out the authors whose books they love. Preferably without having to peer at tiny or barely legible print. The two cover images above don’t get very high marks on that front. It would have been easy to remedy, though.
To give the paying customers what they want.
Simples, no? Isn’t that what branding is about? Well… Continue reading